What is SEO?
Nowadays, this term is increasingly popular. SEO is the abbreviation for search engine optimization and aims to optimize the website so that it is as visible as possible in search engines. At the core of this optimization are numerous activities. Every detail of the website can make it more visible in search engine results. From the name of a picture included in the website and up to the last word of a paragraph, each item can make a considerable advantage. One of the most effective optimization methods is choosing the keywords that best describe the website. It is necessary to analyze these words and their synonyms to determine what are the most searched terms in the field.
But what exactly does SEO do?
Done correctly on each page, the SEO optimization contributes to “lifting” the website into search engine results pages. More specifically, a properly optimized website is always visible on the first page of results when someone looks up in a search engine for a word describing the website’s content.
Why do we need SEO?
In the case of an online store, SEO services can bring a considerable number of new clients. In the case of a presentation website, visitors will be attracted especially to what the web page is offering or presenting. In other words, regardless of the type of your website or business, this optimization can bring considerable benefits.
How can I see the results of an SEO optimization campaign?
When a SEO optimization campaign is launched, a module is added to the website for detailed visitor analysis. This reviews the percentage of visitors who have accessed the website through search engines.